Inside the guide, we walk through what capabilities to look for in an EXR tool to ensure your provider can support you throughout the entire research process.

Read through must-haves and red flags to watch out for when reviewing areas of consideration including...

• Recruitment and fielding
• Management and analysis
• Collaboration and shareouts
• Support and security

Inside the guide, we break down key areas of consideration...

• Recruitment and fielding
• Management and analysis
• Collaboration and shareouts
• Support and security

“The cost of inaction related to designing product experiences could be as much as a 10% loss in revenue growth potential.”

‍The McKinsey & Company Quarterly, “The Business Value of Design”