Pokémon Go: An AR Lens into Our Inner Kid

dscout's study on who's behind this summer's phenomenon.

Aug 5, 2016

Building a More Inclusive & Equitable Research Practice with Zeus Jones

“...it's not sufficient to just ensure that there are diverse voices in your sample. Sometimes you have to go deeper and only talk to diverse voices to really understand.”

The Future Shape of UX: 4 Leaders on What’s Emerging

How We Researched the (Frightful) Prospect of Changing Team Tools

Turning Workplace Silliness into Real Environmental Impact

AI Frameworks + Prompts to Optimize Your Entire Research Process

How to Create Meaningful Personalization in Your AI Products

AI Heralds a Seismic Shift in Design. Here’s How to Evolve

Partner Panels: More countries. More niches. Same high-quality Scouts.

Future-Proof Your Design and Research Team with These Tips [Q&A]

Dscout Creates $2.0M in Business Value, According to Forrester Total Economic Impact™

5 Reasons Leading Teams Choose Dscout

Designers and UXRs at Config Share How GenAI Elevates Their Work

7 Ways to Apply Critical Thinking Skills to AI-Driven Research

Not Sure What to Pay Participants? Ask Our Incentive Advisor

How UXRs Can Apply Thoughtful Friction to Guide GenAI Use

Roundup: Your Multi-Use Starter Pack for Applying GenAI to UX

4 Key Takeaways from Figma’s Annual Design and Product Conference

Participant Quality Isn't a Checkbox—It's the Blueprint

Finding Harmony Between Design, Research, and the Bottom Line

How to Build Critical Thinking Skills for AI-Driven Research

For Better Outcomes, Craft User Interview Questions with Care

To Grow as a UX Designer, Start Speaking the Language of Business

Measuring Success When GenAI Products Have Ambiguous Use Cases

Balancing Customer Needs with Business Objectives in Research

AI Fundamentals: How to Build LLM-Enabled Products

Superhero capes in the researcher's wardrobe

Experience design and the creative revolution

Research that Works in the Wild

Co-creation, Mobile Research and Props

A storytelling pioneer in design research

Low-Anxiety Launching

The Selfie Matters

From Traditional Research to Mobile Ethnography

Transforming user insights into business value

Pokémon Go: An AR Lens into Our Inner Kid

Cultural anthropology for entertainment

Google UX researcher Sara Cambridge

Shopalong or remote research?

Scout Messaging 101: The Short and Sweet of it

Changing the world with user research

Qual or Quant? Research isn't either-or anymore

CX leadership: A congruence of heart and habit

Make it Active: On CX Leaders and UX research

Mobile's not eating the world; it’s eating our days

Netflix global head of insights, Adrien Lanusse

A lifelong obsession with patterns and people

Mobile user research and demand characteristics

An interview with Google Living Room researcher Supriya Gokarn

On UX research at start-ups and asking "why"

The how and why of building UX teams from scratch

Starting a research mini-movement at InVision

More than checking the empathy box

More than Remote Interviews: Three Strategies for Mobile Qual Study Design

From Kickstarter to LostArts, Charles Adler’s mission is creative fulfillment

Test. Rinse. Repeat.

Amplifying the individual voice

Heidegger, Ford and the art of sensemaking

From Prime Time to My Time

Mapping the unmapped

The business of memory

What's your motto?

The objects that define us

Technologist, humanist, venture capitalist

The Power of Story

The hats of the researcher

Product managers are people (nerds) too

All in the family

Why we like what we like

Becoming a better researcher and a better human

Reading the Room

Community/camaraderie for a slash generation

Fighting for Research Integrity

The Art of Really Listening

Can We All Just Get Happy?

Games with Researchers

Power of questions, power of silence

The Princess Problem

Advocating with impact

User research trends we're watching in 2018

Gorillas in our midst: Observation over conversation

Curating Context

ConTEXTual Feeling

Finding the "connective tissue" in human experience

Connecting the Cultural Dots

'Agile Qualitative Research' is not an oxymoron!

Dscout Raises $7.5 Million Series B Funding Round

Equity in Learning

People Are Your Data

Enterprise UXR's Ecosystem

Enterprise UXR's Hidden Treasure

Enterprise UXR Unlocks Potential

Enterprise UX Evolves Holistically

Enterprise UX revs its engines

The many challenges of researching gun violence

Are we all Cyborgs?

Announcing dscout Live

Understanding what ails us

Humanity in the Machine Age

Best Practices for Using Contextual Research to Inform Customer Journey Maps

3 Strategies for Maximizing Dscout’s Impact on Journey Mapping

How to Align Research with the Jobs to be Done Framework

Co-Lab Continued 2025: Dscout Product Keynote

Co-Lab 2025 Keynote: The Emerging Shape of a New UX

Snack-Sized Continuous Discovery for Small Teams

Co-Lab Continued 2025: Keynote Panel Discussion

Research in Command: Matching Tempo to Unlock Decisions

UX Research vs. Product Discovery: An Opportunity for UXR

Unlocking Cooperation: Perpetual Human Insight

Unlocking Futures: Cultivating Strategy

When Programs are also Projects

Designing for AI, Designing with AI, & Design Leadership in an AI Era

Decision Making is an Organizational Superpower

The AI + Human Opportunity

Unlocking Decisions: Embracing Executiveness

Weaving Futures into UXR

Yes, Chef: Designing for AI + Human Brilliance

The Balance Blueprint: Save, Reinvest, and Reinvent Your Time

Creator Mode

The Missing Link in UXR Strategy: Organizational Service Design

Beyond the Hype: Building AI Products Teams Actually Trust

The AI-Powered Customer: What Fans are Doing (and Avoiding)

Storytelling that Sticks: Honing Human Insight in an AI World

Dscout’s Summer 2025 Product Update

The New UX Tech Stack: How to Strategically Use AI

Bringing AI into UX Research: Frameworks, Tools, and Tactics

The AI Shift: Transforming How We Discover, Imagine, and Design

Dscout's Spring 2025 Product Update

Why Good Design is Good for Business

Co-Lab Continued: Designing a Future for UX (with Ricardo Prada)

Design, Research, and the Bottom Line: Building Products that Deliver Results

Scale Your Research's Impact With Data Vizualization

Scrappy is Subjective: Quality, Speed, and Impactful UX Research

How to Work Together While We're Apart (With Google's UX Community + Culture team)

Impactful UX: Business Essentials for Researchers and Designers

Take Any Research Remote: How to Get Rich Data Virtually

Winning Hearts and Budget for Qual Research (in Quant-Minded Orgs)

How UX Can (and Should) Humanize Machine Learning

How to Democratize Your User Research Practice (Even Now)

Mixed Methods for Modern Orgs

Researching Gen Z: Design for Your Future Users

Researching Hard-to-Reach Participants with The North Face

Survey Design Basics for Qual-First UXRs

Doing Evidence-based Analysis: Applying Grounded Theory Methods to Your Research

UX Research That Serves Communities

How Teams at Facebook and Github Scale Insights with Rolling Research

4 Key Design Principles for Gender-Identity Inclusion

Scout Selection 101: How to Find Your Best-Fit Participants

Panel: How to Start (and Grow!) Your Career in User Research

A 4-Step Framework for Maximizing your Generative Research Interviews

From Out There to In Here: Turning the UX Lens Inward

From Equity to the Metaverse: The Future of Experience Design

From Presentation to Participation: Shifting the Role of Stakeholders

From Access to Engagement: Democratization Without Dilution

From Hedging to Building: Creating a Recession-Proof Practice

From Lane to Pool: Expanding Cross-Team Collaboration on Experience Teams

From Guessing to Informing: How Qualitative UX Can Shape the Future of AI

Disrupting Generative AI Products with Just-In-Time Consumer Insights

Aligning the Potential of AI with the Humanism of UX

From Collecting to Connecting: Interoperability, Openness, and Research Ops

UXR Landscape Discussion and Q&A with Julie Norvaisas

3 Keys to Building a Flexible Research Practice in Turbulent Times

How KEEN Uses Insights to Build Deeper Connections with Customers

Co-Lab Conversations: Flexible Research, ROI, Team Structures, and Doing it Right

Co-Lab Continued 2023: GenAI Panel + Q&A

From Post-it Notes to Balance Sheets + Doing it Right, Doing it Well

Levers for Flexibility + The Anatomy of a Team

GenAI at Dscout

UX in the Age of AI

How Duolingo UXRs Support AI Product Development

Navigating New (GenAI)

GenAI: LLM vs. NLP

Removing the Rose-Tinted Glasses of GenAI

2023 Product Open House: Where is Dscout heading?

All About AI: Perspectives From UXR Leaders

How SiriusXM Uses UX Research to Drive Product Innovation

Dscout’s Spring 2024 Product Update

Turning AI Possibilities into UX Realities

Championing the ROI of UX Research

How Vodafone Ties Research Initiatives to Business Goals

Using Research to Build a Climate-Smart Food Culture

After the Readout: Ensure Your Research Drives Action

Dscout’s Summer 2024 Product Update

Empowering Diverse Talent in UX: Insights from Black UX Labs

Why Dscout? Stories from those “Who Made the Move”

Research, Design, Repeat: How Vivid Seats' Continuous Discovery Drives Business Growth

Co-Lab Continued: Decoding AI Fundamentals (with Kevin Johnson)

Co-Lab Continued: Building Ebb

Co-Lab Continued: Our Core Product Needs a Redesign (with Eniola Abioye)

Co-Lab Continued: Reflections on Power, Priorities, and Perspective (with Malia Nagle)

Co-Lab Continued: Taking the Reins (with Nicole Bacchus)

Co-Lab Continued: Do You Like My Hats? (with Andy Warr)

Co-Lab Continued: Meet Me at the Seat (with Mina Jonsson)

Co-Lab Continued: Copilot, Coach, Constructs, Oh My! (with Kevin Newton)

Co-Lab Continued: Who Cares About Your Methods? (with Sal Becerra)

Co-Lab Continued: Researchers Aren't Asking Good Questions (with Dr. Nikki Smith)

Co-Lab Continued: We are the Catalysts (with John Garvie)

Co-Lab Continued: No, a Research Repository Will Not Solve All Your Problems (with Meg Cain)

Co-Lab Continued: Owning Business Success (with Judd Antin)

Co-Lab Continued: Keynote Q&A Session

Co-Lab Continued: Breaking Boundaries and Expanding Influence Q&A Session

Co-Lab Continued: AI & UX: Redefining the Landscape Q&A Session

The Total Economic Impact™ of Dscout

The AI Shift: Transforming How We Discover, Imagine, and Design

Structure Your Next User Research Report with This Easy Template

The Business Case for Investing in Quality UX Research

Easy-to-Follow, Free UX Research Plan Templates

Working with a UX Researcher

Sample Study Design: Generating Robust, Relevant Persona Data

Translating Your Stakeholders' Questions into Research Questions

How to Design a Media-Rich User Research Survey

Sample Study Designs: Concept Testing Three Ways

3 Approaches to Studying the Omnichannel User Experience

Build Empathy with our Guide to User Personas

Your Guide to Impactful Digital Product Testing

Your Guide to Mapping the User Journey

A Comprehensive Guide to Remote User Research

12 Innovative Ways Companies do Impactful Research with Dscout

Plotting an Accurate and Impactful User Journey

Needle-Moving Product Feedback: A Sample Study Design

Sample Strategically: How to (Quickly) Find Your Best-Fit Participants

How (and Why) To Try the Collaging Method

Your 3-Part Guide to User Research Project Management

Start, Grow, Lead: A Guide to Navigating Your User Research Career

Moves to Modern Research: A Maturity Model for UXR

User Research Presentation Templates (For Google Slides + Keynote)

The Complete Guide to Generative UX Research

A Buyer's Guide to User Research Tools

An Everything-You-Need-To-Know Guide to Running an Impactful Diary Study.

Guide: How to Conduct Effective Mixed Methods Research

Report: How Project Timelines Shape the Modern User Research Practice

Guide: Using the IMPACTS Framework to Ensure Your Work is Utilized

Inventories: A Fast, Flexible Research Framework for Capturing Contextual Data

Comparing Concepts: Two Study Designs for More Nuanced Feedback

Part Availability 101: Automatic vs. Manual Missions

Over-Reliant, Absent, Misaligned: Troubleshooting Researcher-Stakeholder Relationships

Usability Test Checklist

Give This Usability Quant Testing Template a Try

UXR Competitive Analysis Template

Project Prep and Proposal Template

Question Gathering Workshop Template

Your Guide to Setting Up a Customer Satisfaction Practice

Ideation Workshop Template

User Research Hackathon Template

User Research Budget Template

Monthly UXR Newsletter Template

Getting Started in a User Research Role [Guide + Checklist]

Build and Scale a Dynamic User Research Team

Your Guide to Cross-Team Collaboration

Storytelling for User Research Presentations

How to Approach Studies on GenAI

Remote Research Crash Course

Usability Testing for First-Timers

The People Nerds Guide to Usability

Your Guide to Unmoderated Shopping and Retail Research

Guide: Convert Usability Testing into Clear Action Items

Quality Participant Screener Survey

The Usability Testing Guide for UX Designers

UX Research Prioritization Template

Advocate for an Exploratory Research Budget in 6 Steps

Thinking Outside the Box: SiriusXM's Success with the Creative Matrix Method

5 Ways KEEN Used Dscout to Forecast and Develop Seasonal Apparel

10 Tips for Implementing Continuous Discovery Research

What’s the ROI of Research?

Guide: How to Conduct an Effective Card Sort for UX Designers

How to Maximize the Impact of Your Research Through Relationship Building

15 Tips for Navigating GenAI as a UXR

8 Ways Vodafone Amplifies Research Impact with Dscout

9 Ways to Champion the ROI of Your Research

7 Easy Tips to Create Research Storyboards with GenAI