Start with your research goals—then walk away with a list of actionable insights you can assign to team members, ordered by priority.
Learn how to approach testing with insights in mind, from aligning with research goals to co-analyzing with a colleague.
Split up your testing results into positive insights and opportunities for improvement.
Take a look at the insights you gathered, stack them up against your key KPIs, then order by priority.
Decide who will take which high priority tasks and delegate accordingly.